Merging function with critical fish catching data, the Frabill Calibrator Line Counter Tip-Up provides multiple statistical elements and extraordinary performance, forever elevating the game of setting traps on ice. The Calibrator sports a digital LCD revealing the set depth of your bait, time of bite, time since bite, and the amount of line taken by the biting fish – all critical nuggets of knowledge. More than a pretty face with a brain, the Calibrator has been built on Frabill’s tough tip-up foundation for knowledge-giving traits and extraordinary performance. Learn More

Finally a rod that fished like I do - That's actively moving from hole to hole. I have complete control in shallow water, watching the line and spring bobber for any signs of a bite. - Jacek Gawlinski

Frabill's Jiggler Long Rod Series perfects sensitivity, while bringing aboard length for technique and species-specific performance. The fishing line tautly tunnels through the rod so that wind is negated. The "long-rodding" technique is a staple amongst tournament enthusiasts and anglers fishing shallow waters.

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Finally a rod that fished like I do - That's actively moving from hole to hole. I have complete control in shallow water, watching the line and spring bobber for any signs of a bite. - Jacek Gawlinski

Frabill's Jiggler Long Rod Series perfects sensitivity, while bringing aboard length for technique and species-specific performance. The fishing line tautly tunnels through the rod so that wind is negated. The "long-rodding" technique is a staple amongst tournament enthusiasts and anglers fishing shallow waters.

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Walt & Poppee are as contemplative as a bull bluegill. They would rather sit across the table from such a broad-shouldered bruiser and pick its brain than to have it on a platter and pick through its bones. The father and son team compiled everything they know about beating 'gills and present it to you in the form of an ice combo. Designed for feeding small jigs to finicky panfish, this is the best shallow water, light-line combo you'll ever own. Learn More

On one hand - quite literally - the gritty ice angler demands handwear that delivers the obvious: warm fingers. On the other hand, the same winter warrior wants a glove with dexterity, custom fitted to the natural curvature of the human hand and with the ability to transmit the smack of a walleye and firmly grip the handles of a power auger. Then, of course, there are features like breathability and being 100% waterproof and windproof. Frabill's answer is the All Purpose Task Glove.

Clothing available in black with Frabill yellow / gray stripe. Learn More

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Featuring the Frabill name loud and proud, front and center in Frabill yellow, this sweatshirt is the ultimate in warmth, quality and comfort.

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Rod designer and Frabill Pro-Staff Brian "Bro" Brosdahl jigs first and 'deadsticks' second with his dynamic Bro Series Deadstick. Learn More

The development of the Quick-Tip concept has sharply enhanced our whole approach to finesse ice angling. It reacts to the pulsing of a live minnow, while translating the slightest kiss of a bluegill. Frabill really hit the bull’s eye with this one. -Brian Bro Brosdahl

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Frabill's Straight Line 101 reel has a unique composite design, engineered to be lightweight, durable and Frabill-tough in harsh ice fishing conditions. The 101 features an all-new composite design that allows easy glove-less reel cupping without the icy palms and fingers. A balanced spool, super smooth drag and over-sized reel handle round out just a few of its many features. Learn More